Supply Market Analysis can be defined as the process of gathering and analysing information relevant to a company’s supply market specifically for the purpose of supporting accurate and confident decision making in the procurement process. This supply market analysis should be understood to be a key element and integral part of any robust market intelligence program which involves the gathering, recording, and analysing of data and information about customers, competitors, and the market at large in order to facilitate better decision making.
This highly-interactive SAA & CONSULTING training seminar will discuss the supply market analysis tools, resources and best practices required to understand the marketplace in which suppliers conduct their business so providing insights about the supplier’s industry.
Specifically you will learn to:
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